There’s no point in making yourself sound stuffy or corporate. The layout is great, it’s so easy to read, and it shows it won’t be boring when you work with his Event Engine agency as a partner.įor you, treat it as a conversation opener with a potential client, and be yourself.īeing in the events industry can be stressful at times, with so many tight deadlines to meet as a client, you’re looking for an agency that has great people to work with. That’s so Lee, and his summary is super memorable. Never without his baseball cap and an accompanying Dad joke.” He wishes he could communicate in GIFs only. “Lee Matthew Jackson is a confident, relaxed and good-looking Dad. Lee uses humour in his LinkedIn profile and doesn’t take himself too seriously. His target audience are event managers and business owners looking for the best platform for their virtual event. My good friend Lee Jackson has a stand-out LinkedIn summary. I’ve enjoyed researching these and there’s lots to cherry-pick from for updating your own LinkedIn summary.
#CMO LINKEDIN RECOMMENDATION EXAMPLES HOW TO#
Read this blog to learn how to make your LinkedIn profile a lead-generating machine by optimising it! Power up Your Own LinkedIn Summary Checklist 🙈 Don’t mention how you can help your ideal clientsĭo any of these sound familiar? Hop over to YouTube to discover how you can transform your LinkedIn summary to attract your dream clients for your agency. 🙈 They lacked any real conversation openers and CTAs
#CMO LINKEDIN RECOMMENDATION EXAMPLES PROFESSIONAL#
🙈 Too formal: LinkedIn in no longer a CV so don’t send people to sleep by trying so hard to sound professional It’s like designing an 8-page brochure and only filling 2 pages with content 🙈 Being too modest about your achievements, skills and experience and how they could benefit your target audience I’ve been looking through lots of agency owner LinkedIn profiles and the most common mistakes I saw people make with their LinkedIn summaries were: So how can you take advantage of this? Most common linkedin summary mistakes Whether we like it or not, LinkedIn – the biggest B2B networking platform – keeps exploding. The LinkedIn Summary / About section is one of the first things people will see when they come across your profile together with your profile photo, banner image and headline.īut so many digital agency owners miss out on these valuable promotional opportunities by not optimising the marketing assets LinkedIn offers you. Your LinkedIn profile is like a virtual shop window for your digital agency.
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